PornHub extorted after hackers steal Premium member activity data

Adult video platform PornHub is being extorted by the ShinyHunters extortion gang after the search and watch history of its Premium members was reportedly stolen in a recent Mixpanel data breach. Last week, PornHub disclosed that it was impacted by a recent breach at analytics vendor Mixpanel. Mixpanel suffered a breach on November 8th, 2025, after an SMS phishing (smishing) attack enabled threat actors to compromise its systems. "A recent cybersecurity incident involving Mixpanel, a third-party data analytics provider, has impacted some Pornhub Premium users," reads a PornHub security notice posted on Friday. "Specifically, this situation affects only select Premium users. It is important to note this was not a breach of Pornhub Premium's systems. Passwords, payment details, and financial information remain secure and were not exposed." PornHub says it has not worked with Mixpanel since 2021, indicating the stolen records are historical analytics data from 2021 or earlier. Mixpanel says the breach affected a "limited number" of customers, with OpenAI and CoinTracker previously disclosing they were affected. This is the first time it has been publicly confirmed that ShinyHunters was behind the Mixpanel breach. When contacting PornHub, the company did not provide additional comment to BleepingComputer beyond the security notice. After publishing our story, Mixpanel told BleepingComputer that it does not believe this data originated from the recent November breach. "Mixpanel i...